Mobile First Index: What You Need to Know
Google has already begun the mobile first index journey. Should this be a new vocabulary, this is Google’s way of giving priority to websites that have a mobile version in terms of ranking signals and the desktop version follows just in case there isn’t any mobile version. This is an approach that was in no way shocking for the reason that the better part of users on Google has a preference for doing searches courtesy of their mobile devices in comparison to desktops. The truth is that you will be doing your roofing website a favor if you were to incorporate this new algorithm. Keep in mind that even if many of your clients never search for your roofing company using mobile devices, you can’t afford to disregard mobile first index for the reason that it will now be part of good SEO practices. Outlined below are pointers to help you know of changes that your website needs.
It goes without saying that most people will smile as a Cheshire cat when a webpage loads in a jiffy. Ensuring that your website is able to offer this is good in terms of mobile ranking and there are a number of things you can do to achieve this. Optimizing images to smaller sizes is advised reason being large one do slow down sites. Removal of unnecessary characters without changing functionality of the source code also helps in making loading quicker. Browser caching stores resource files of websites and this helps in achieving the same. Redirects will along the same lines slow down things for the reason that reloading of the webpage will take place every now and then.
The importance of lead generation cannot be overemphasized but pop-ups unfortunately stand in the way. The frustration that pop-ups place on your user is immense and this causes decreased rankings due to high bounce rate. It would thus be good to ensure that you do away with pop-ups for your mobile site.
Advanced reading: see post